LIVING HEALTHY Published May7, 2015 By Jacob Cherian

Snack Food Industry Trends And Global Packaging Of Food: Sales To Hit $2.9 Trillion By 2019

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Milan recently hosted the Euromonitor- AIDEPI seminar at Tuttofood 2015 on May 4. 

"Snack Food Industry Trends and Global Packaging of Food," was the topic at the food conference. The key trend in the snack food industry is higher sales of packaged food.

According to projections from research firm Euromonitor International’s data, "global packaged food industry will grow 2.4 per cent to reach USD 2.9 trillion in 2019,"

Lianne van den Bos, Dimitrios Dimakakos and Lauren Bandy, analysts at Euromonitor, identified the main growth categories and lucrative locations for food companies.

“Despite over 40 percent of the global population being overweight and obese, Euromonitor’s nutrition data shows that by 2019 the world will purchase 90 calories more a day. It’s important that food players, governments and retailers continue to play their part in providing and promoting healthy products,” Lauren Bandy, Euromonitor’s Senior Nutrition Analyst explained.

Analysis of the major trends in snack food industry and global packaging of food revealed that consumers across the world have a "sweet tooth" with more than 20% of packaged foods consumed falling under the "sweet snacks" category.

Meanwhile, with the U.S. being the most prominent gluten-free food market in the world last year, the country is driving many new snack food industry trends and global packaging of food markets. This market is trailed by Italy, the largest consumer of gluten-free products in Europe.

Now that obesity has become a national concern in America and elsewhere, a fight to curb obesity is already in motion, and this will play a role in how major food players change strategies to a more selective and healthy snack products. 

"The world buys 1.5 trillion calories a day and will be buying 90 more calories a day by 2019," Euromonitor said.

Key concepts discussed at the "Snack Food Industry Trends And Global Packaging Of Food" highlighted at "Tuttofood 2015" claimed that "snack products are driving the market due to busier lifestyles which makes snacking more prominent in people’s diets," said Lianne van den Bos, Food Analyst at Euromonitor.

“We will see more companies offer solutions in easy-to-consume, on-the-go formats in the future,” she added.

Euromonitor’s Lead Analyst in Western Europe Dimitrios Dimakakos noted, “Health and wellness is also playing an important role in packaged food," Euromonitor International reported.

"Despite the value growth of overall baked goods, staples such as bread suffered a decline in sales over 2014, while the “free-from” food products, such as dairy-free ice cream and gluten-free pasta, are moving from niche channels to mainstream.”

London-based Euromonitor International Ltd. is a private market intelligence firm founded in 1972.

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